Saturday, June 7, 2008

So many magazines....

HISPABRICKS now has a mag, to join RailBricks on the scene of LEGO fan publications. It's been pretty interesting to see new mags come up and see the differences they all have.

It's a pretty good sign to see this expansion happen  - it's an indicator that the desire is there to make a mag that addresses specific audiences. And this isn't unique - there has been a magazine done by the Brickish Association (in the United Kingdom) and FREELUG (France) used to have one, I think. The Dutch LEGO club has been working on one also.

I'll be meeting with one of the editors to HISPABRICKS mag at Brickworld to discuss possible sharing of info and articles - and am looking forward to it. I'm interested in working with other publications, and see it as a win-win for everyone. Just gotta step forward:-)

Congrats to the new Ambassadors!

Many congratulations to the new LEGO Ambassadors! May their term be fun and fruitful!

yep, it's been a while....

Sorry for the lapse in communication. There's been a lot that's been going on that has kept me from wandering over here to drop a note. BrickJournal's change from online to print has been a challenge, but a fun and exciting challenge, to be sure.

I've been very happy with the state of things with the mag for some time - I still expect a call from the publisher cancelling the mag, but the calls I get are mostly positive. The only negative calls are those about bad proofs, which I fix and send off.

I should take some time out to talk about the publisher. John Morrow owns TwoMorrows, the publishing company that my mag is under. The other Morrow is his wife, Pam. I have known them for over ten years, when we met as volunteers for a political party. It was fun times then. At that time, TwoMorros was an advertising agency and I checked about freelancing then - they really didn't need extra help at that time.

Fast forward to about two years ago. I happened to notice on a visit to a comic store  that TwoMorrows produced some books, so I call up to get some advice from John about possibly printing BrickJournal. It turns out that TwoMorrows became a publisher when John decided to start publishing a fan magazine he started up called The Jack Kirby Collector.

His story is much like mine - he started a small mag that was copied and mailed out and for there built up the foundation to go to print. Since then, he has gotten more magazines started (Back Issue, Draw!, and Write Now) and has branched out to books about comic artists and writers. I showed him the first and second issue of the Journal, and he was impressed and interested in printing the mag immediately. However, it took me a year to go forward.

Why? His deal did not sound all that impressive to me, and it took that long before I got hit with a 2x4 of common sense that told me that his proposal was actually VERY good. My business sense sucks. But papers were shuffled, notes were passed, and BrickJournal was set to go to print.

One of things I have learned is to make sure each step that is taken in a project opens up new possibilities. That usually means looking and playing with not only the project, but looking at the consequences of that. Going with TwoMorrows has proven to be a very good decision, because the consequences have been far-reaching and  very positive.

BrickJournal
could not have made it without John's business guidance - he was able to get the mag in newsstands, and also in comic stores. He is also willing to take some of the risk in getting the mag off the ground. And he is willing to promote it where he promotes his other mags.

Which includes comic conventions. BrickJournal was sold at New York Comic-Con. John brought along 25 copies to this event, and while there were no sales during the convention only time, the public bought almost all of them - as in 2 or 3 left. There's a nice indicator there. And both of us are happy.

BrickJournal's impact has been pretty positive all around. Orders from the distributors have been steady, so that is good - there has been no reason to warrant a change in orders yet. That will most likely happen with Issue 3. The US LEGO stores did pretty well with their mags, so they increased their order, and LEGOLAND California joined.

The first Brickjournal Compendium (Issues 1-3 of the online version) will be coming out in July (it was supposed to be earlier, but I sent a trainwreck of a file to the printer) and work will be going on Issue 3.

So where's Issue 2? Good question. According to my schedule, it should be on its way out - it's not. I approved proofs earlier today, so that's a good sign:-). What happened was a combination of two things - I turned in the files later than expected, and we switched printers, so that slowed things down. I apologize for that, but the good news is that Issue 2 will be out pretty soon. They just got to print the books now...

There's more really neat news. One challenge has been to get exposure to BrickJournal. The subject matter is a a little tough to sell to a 'mainstream' audience, so different ideas are being looked at and considered. Some of you might have seen the BrickJournal ad in the LEGO Magazine. That was done thanks to the help of Tormod Askildsen at the LEGO Group.

But the neatest thing so far is that BrickJournal will be doing a presentation at San Diego Comic-Con! Just got confirmation a couple of days ago, so I am happy and a little nervous. The exposure here will be really high, not just for the presentation (which will be in a room that seats 280 - that's pretty much a LEGO fan convention right there!) but at the TwoMorrows booth. And total attendance including public is - get this - 127,000. Yes, 127 thousand.

Yep, I got a presentation because of TwoMorrows. They have done some great panels at the con, so we got in. Like I said before, I try to pay attention to the possibilities, and so does John. The LEGO Group will also be there with some neat statues (and exclusive stuff!!!) so I'll be wandering...

And I'll be at Brickworld in Chicago in a couple of weeks - taking pics and doing a presentation. It'll be fun and exhausting...but isn't it always?

Saturday, March 8, 2008

Spotted!

It's been over a week since the magazines got shipped out to our distributor, and I already know that Diamond Comics shipped out, as I got some e-mails about issues coming in last week.

So I have been looking at the local bookstores for the Journal, and there were none to be seen...

until tonight, when I found two issues of BrickJournal at the Barnes and Noble in Cary, NC! I bought one (well, why not?) and also bought an NXT book - was I happy. Also, the magazines showed up in the LEGO store in Atlanta and are selling!

So now I am one happy camper, although the mag may be pretty hard to find, as Ingram Distribution ordered over 1000 issues, and they have 800 B&N stores to distribute to. This doesn't take into account the other stores Ingram handles that sell books, which is why it took me a while to find the mag. And I found the Journal in the Craft/Hobbies section of the magazines (in the front!) -it was sorta staring at me when I found it.

To those European readers who ordered online through 1001 bricks, you got your issues before anyone else - which  is pretty cool! Turns out international shipping had to be done through a shipper faster than the domestic shipper, so y'all beat us:-)

So if you are in the US, start looking at your local B&N, or check out the local comics shop - some have extras from orders.

And if you happen to be close to a LEGO store, go there!

Saturday, February 9, 2008

whoa, has it been that long?

I'm on LAML!

You can listen to (and laugh at) me here.

There's been a bunch more stuff going on too.

One of the things that has happened with me since the Journal went t o print is that my deadlines are now about two months earlier than they were before. Which means that my news isn't necessarily current by the time it reaches print. Which annoys me to no end, but I getting over. I have to be looking toward the horizon for issues now and keep track of what is going on.

But things are much more exciting now - the idea of the mag hitting newsstands is starting to sink in, and it's a pretty giddy feeling. Sorta like rehearsing for a play for a LONG time and getting ready for the first show. Or trying to hatch an egg.

BrickJournal will be in the US LEGO stores, so there's another way to get one - it should be in newsstands (at least in the major cities, as they seem to be testing it) and we do have a European Bricklink salesperson at 1001bricks - he can save internationals some money on shipping!

We will be offering a way for clubs to save money or maybe earn money too.

And if you haven't gone to the BrickJournal webpage, you haven't seen the  chat with Jørgen Vig Knudstorp that I was fortunate  to have - it was a fun video! Very nerve-wracking initially, but it quickly become a lot of fun!

And yes, I have been roadtripping - went to Frechen, and also did business meetings in Billund. Some neat things are happening as a result. BrickJournal is going to get some neat info in the coming months.

But for now, I gotta get back to work - working on the first BrickJournal compendium - Issue 1-3 in a book!

More later!

Tuesday, December 25, 2007

Hawaii....

I didn't get to write about Hawaii.

 

I went there to see an FLL tournament. And this has been somethingthat has been inplanning for a couple of years.

 

Ever since I went to the World Festival in Atlanta two years ago, I have been wanting to meet the team from Hawaii - I met them and wrote about them in an issue of BrickJournal. The team was a great group of kids, and the coaches were really nice to let me watch and take notes.

As things happen with the community, I got to meet more people and I met Nelson Yziarry online, and we started chatting online. We became friends and he invited me to come to Hawaii. After some cooridination and some logistic planning, I was set to go...

But it wasn't quite that easy. I missed my flight and had to d some reshuffliing for starters. I was a few hours late as a result. But that was the worst thing to happen...this was a great trip.

I saw a great tournament and met the team coaches to the old team (the members have completely changed) and was really impressed. The state education board now supports FIRST LEGO League, and the teams came from all the islands, so it was a large event.

Nelson's club had a display too - and it had a nice assortment of models, from a model of a loacal theater by Roy gal to a model of Optimus Prime (the original one) by Patrick Yziarry to ...well, there was a nice assortment.

Afterthat. I hung around for a few days to take in the place...and it was great.

many thanks to Nelson and Lori for being such gracious guests, and also Patrick for the hysterical chat we got into. Also Nelson's mom, and Kevin and Dawn Dang from the FLL team - they are great people! I really had a great time there....

and speaking of great times,

I hope that all of you are having a great Christmas!

Saturday, December 22, 2007

ACK!

You know, it's awful busy these days.

At any given time I have at least two things to attend to, and my deadlines are pretty much NOW. To which my answer is usually, "How soon is NOW?'

But I have to stop things every so often to gettsome things out.

Like now, or NOW.

In the past couple of months, I have been out of state and out of continent. The activities that I have gone to have to do with BrickJournal in terms of covering and participating...

The first event was the Festival of the Masters in Orlando, Florida. Located in Downtown Disney, this is an event that is a large (VERY large) crafts festival. Estimated traffic for this year was 300,000. And the Greater Florida LEGO Users Group had a display at the LEGO Imagination Center.

For me, the equation of LEGO and Disney adds up to a thing I cannot resist. I have been a Disney fan since about 1994 - on a lark, I took a job at the Disney Store. And I ended up staying for four years, and then transferring to Disney World and working at DisneyQuest. I learned a a lot in those years, including the importance of being positive.


Since then, I have doing what I can to get to the parks, as it's oneplace where I can basically forget everything to have fun. I finally got back after 6 years last year. And I returned this year, and I was able togo to the parks after the event.

Festival of the Masters is always fun for me - I get to relax and show off a model or two. Last year, I brought my old model of the Nautilus from the Disney movie "20,000 Leagues Under the Sea." And did it hit a chord at Downtown Disney - The older crowd recognized it, and also remembered the long-gone ride at the Magic Kingdom. That was a really cool moment for me. This year, I rebuilt it as a waterline model, mainly because the display model didn't really work so well in a layout. Now, the Nautilus can be put in a train layout:-).

This time it was placed in the ocean fighting the squid in the movie. Along with that, I brought along my Star Trek microships (the theme of the display was 'Vs." - good vs. bad, Starfleet vs. Klingon, etc.). Other members brought in some really neat models - Todd Thuma did a Spy vs. Spy model from Mad magazine, KK Quah did a layout from "300" and a "War of the Worlds" layout. Robin Warner did a Batman setup, and Mike Huffman did a Peter Pan layout. There was also a Harry Potter layout by Scotty (no , I don't know his last name - I'm bad about that) and there were other things too.

This is a pretty straightforward public event and I really enjoy it - there's a lot of interaction that happens and we all get to talk about the models and the GFLUG members talk about the club and what they do. And with the traffic, there are a LOT of questions and people. It also helps that the LEGO Imagination Center has an event to go on as well - a master build of some sort. THis year it was a build of a 6 foot tall version of R2-D2 - with lights and sound. Master Builder Dan came back to coordinate the build and have a fun time and so outside we were displaying and inside he was building with the public.

With each visit I have stayed at Mike Huffman's place, and I should thank him and his wife Erika here. They are great hosts and they live literally behind the Magic Kingdom. Really. As in, you can FEEL the 9pm fireworks. Andto get to their place, you can drive through Disney property. Way cool in my book.

This year was really nice for me because I was made an honorary GFLUG member:-) I got it mainly because I showed up to the display with stuff from North Carolina:-). I'm very happy with that and thank the members for inducting me. They are a great group to hang out with and display.

As for Disney World, it's always fun!

About two weeks later, I went to Hawaii. Why? Well...

More later...